International Year One in Business and Management course leads to the second year of a wide range of related dual and single honours degrees at Keele University.

What you will study

You will study core units and subject-specific units that are carefully designed to focus on the academic areas most relevant to your chosen degree.

Core English and Academic Skills Modules

Introduction to English and Skills for University Study (3 and 2.5 semester only)
This module will help you achieve the level of English language proficiency and study skills that you will need for university study. You will also learn independent research skills.

Academic English Skills
Academic English Skills aims to provide you with thorough training in the language and related academic skills which will enable you to best achieve your academic potential at University.  These skills include the processes of academic writing, effective and extensive reading strategies, effective participation in seminars and delivery of presentations, and listening to and recording information effectively from lectures. You will also develop the accuracy and range of written and spoken language required to use language effectively and appropriately, with clarity and confidence in an academic context.

Subject-specific modules

The following are new modules offered from September 2017:

Core Modules:

Thinking, planning and innovation for Business (3 and 2.5 semester only)
Develop your creativity and teamwork skills in relation to enterprise and improve your thinking and study skills so that you become a questioning, independent learner, able to apply rigorous analytical skills.

Managing and Developing People
Learn about the role of the manager, employee engagement, teamwork, leadership and management issues and managing change.

Accounting Principles
Develop the techniques to produce financial statements, prepare budgets and complete analytical problem solving tasks which reflect workplace practices.

Microeconomics
Learn about how markets work and the behaviour of individuals, firms and government through applying economic theory to a series of applied case studies. You will also learn how to express models and theories mathematically.

Introduction to the Global Economy
Whilst international trade provides great opportunities to organisations and national economies, its complexity, diversity and scale of operation present significant risk. Learn about the key differences, complexities and risks involved in trading in a global context.

Option modules:

You will be provided with recommendations on the most suitable options to prepare you for your chosen degree:

International Business Management
Study how firms operate in international markets, how they set about identifying and evaluating opportunities, quantify and minimise the risks, manage the practicalities, explore alternatives to exporting and become multi-national enterprises.

Financial Accounts
Building on the knowledge and skills developed in Accounting Principles, this module focuses on Financial Accounting in practice, more advanced accounting study and includes a concise study of the legal requirements for publication and the process of incorporation.

Marketing
How does the marketing role drive success and deliver results? Study topics such as understanding customer needs and consumer behaviour, marketing research, market segmentation, the marketing mix and digital re-mix and marketing ethics. Explore emerging processes for engaging the marketing function in digital spaces.

Macroeconomics
This module focuses on how the economy as a whole works and the nature and determinants of economic success. It introduces the concept of national income accounting and an economy’s key performance indicators.

Introduction to Human Resource Management
The success of a business often relies on its relationships with its employees. Study the theory and practice of human resource management focusing on current human resources practice and the impact of topical issues and legislation.

Financial Markets
Study the institutional framework that underpins financial markets and the instruments that are traded by financial institutions and enterprises.  Develop and apply your knowledge and skills in economic theory such as supply and demand, market efficiency, risk and arbitrage, as well as practical analysis using discounting and investment appraisal.

Quantitative Methods for Business
Develop your understanding of the technical and quantitative aspects of finance and economics to inform decision making. Develop your skills in data collection, presentation, interpretation and analysis, conditional probability and probability distributions, statistical inference and calculus.

Law for Business
Study the legal foundation of employer’s rights and duties in the context of a UK corporation, the English Legal System, Contract, Employment and Company Law. The module also provides an opportunity to develop and strengthen analytical and problem solving skills.


Degrees you can go on to study at Keele

Single honours

Accounting and Finance BA (Hons)
Business Economics BA (Hons)
Management BA (Hons)

Dual honours

Accounting and: 
 - Business Management BA (Hons)
 - Human Resource Management BA (Hons)
 - International Business BA (Hons)
 - Marketing BA (Hons)

Business Management and:  
 - Accounting BA (Hons)
 - Economics BA (Hons)
 - Finance BA (Hons)
 - Human Resource Management BA (Hons)
 - Marketing BA (Hons)

Human Resource Management and: 
 - Accounting BA (Hons)
 - Business Management BA (Hons)
 - Economics BA (Hons)
 - International Business BA (Hons)

International Business and:
 - Accounting BA (Hons)
 - Economics BA (Hons)
 - Finance BA (Hons)
 - Human Resource Management BA (Hons)

Marketing and:
 - Accounting BA (Hons)
 - Business Management BA (Hons)
 - Economics BA (Hons)
 - Finance BA (Hons)
 - Human Resource Management BA (Hons)

Please note that the degrees listed above are subject to change.

Progression to your degree at Keele

International Year One is structured to give you regular feedback on your progress and to ensure you are meeting all the learning outcomes required for success on your Keele University degree course. Progression is subject to achieving the minimum Academic English Skills (AES) and subject module grades.

The grades outlined below indicate the entry requirements to progress for the 2016/17 academic year and these are for illustration purposes only. You will be advised of the minimum requirements for progression for 2017/18 on arrival at the ISC.

Programme

Academic English Skills

Subject modules

Year 2 of your
chosen degree

60%

Minimum 40%
in all modules

Year 1 of your
chosen degree

60%

Minimum 30%
in all modules

In order to meet UKVI requirements, students should also reach the minimum of 40% in each of the individual skills: reading, writing, speaking and listening as part of their assessments.